travel marketing & PR

We provide 360’ marketing and PR services in Poland!

Based on our recommendations, you decide what is the most suitable marketing mix.

  1. Digital marketing:
    • Social Media management: We create and manage social media accounts, develop content, and engage with the audience.
    • Search Engine Optimization (SEO): We optimize online content to improve search engine rankings and visibility.
    • Email marketing: We design and execute email campaigns to reach and engage potential customers.
  2. Content creation:
    • Copywriting: We craft compelling and persuasive content for websites, promotional materials, and advertisements.
    • Visual content: We develop visually appealing content, including images and videos, to showcase travel destinations and services.
  3. Public Relations (PR):
    • Media relations: We build relationships with journalists and media outlets to secure press coverage for our travel clients.
    • Press releases: We write and distribute press releases to announce new products, services, or events.
  4. Event Management:
    • Trade shows and exhibitions: We plan and coordinate participation in industry events to showcase travel offerings.
    • Promotional events: We create and manage events to promote travel products and engage with potential customers.
    • Roadshows: We organise our roadshows for variours partners, but also we organise a tailored made roadshows for destinations, regions, alliances and other partners.
  5. Partnerships and collaborations:
    • Building alliances: We form partnerships with other businesses in the travel industry to cross-promote services.
    • Collaborative marketing: We engage in joint marketing efforts with touroperators and professional asossiations to reach a wider audience.
  6. Market research:
    • Consumer insights: We gather data and insights on target markets and consumer behavior to inform marketing strategies.
    • Competitor analysis: We assess the strategies and offerings of competitors in the travel industry.
  7. Advertising:
    • Online advertising: We create and manage online ad campaigns through platforms like Google Ads or social media.
    • Print advertising: We develop advertisements for travel publications and other print media.
  8. Analytics and reporting:
    • Performance tracking: We monitor and analyze the performance of marketing campaigns to measure success and make data-driven decisions.
  9. Technology integration:
    • Implementing travel tech: We incorporate technology solutions such as booking platforms, CRM systems, and other tools to streamline operations